Horizontal Integration Strategy (with examples)
When a business acquires business or operation of a competitor or buyer or supplier or seller then the strategy in which they engaged is considered …
Business
Vertical Integration Strategy with examples
Definition Vertical integration is considered as a business strategy through which a firm is able to own or control its different key channels of vertical …
Porter’s Five Forces Model: Analysis, Template, Examples
What is Porter’s Five Forces Model? Porter’s Five Forces Model or competitive forces model was developed by Michael Porter with the motive to analyze the …
6 Examples of Rural Marketing
Rural Marketing refers to the strategies made by different companies to target rural areas. Through this, they try to capture the potential market and satisfy …
Productivity With Examples
Productivity or System Productivity Productivity examines or measures the effective management of specified resources in order to obtain timely goals that are laid down in …
15 Examples of Traditional Marketing
Traditional marketing is referred to as a mode of marketing in which different offline advertising and promotional campaigns are being used to target the relevant …
Blue Ocean Strategy – Definition and Examples
Definition Blue Ocean strategy is a framework which inspires to create a market for an innovative product or market where there is a less competition. …
BCG Matrix (Growth Share Matrix): Definition, Examples
Introduction Every business needs strategic planning to rule in the industry. Therefore, The Boston Consulting Group designed product portfolio matrix (BCG matrix) or growth-share matrix …
Advertising Copy: Definition, Types, Examples
An advertising copy is a term used to describe the main text used in the advertisement. The text could be a dialogue, a catchy punch …